The tenth edition builds on the success of past editions to provide an up-to-date survey of the entire finance discipline. It provides a valuable overview of the major financial concepts of the disciplines as well as a solid foundation upon which future courses in finance can build. Whereas most survey-style introductory texts still tend to emphasize corporate finance, this book's key strengths are balanced coverage between three major fields of finance - institutions, investments, financial management - and an integrated perspective on the interrelationships among them. As an introductory survey, the book is written with a "user-friendly" focus conveys basic knowledge, concepts and terms - leaving the finer points, discussions of theory and complicated topics, for more advanced course work.

Finance: Introduction to Institutions, Investments and Management

Business & Money

Ronald W. Melicher

Economics

South-Western Pub.

Entrepreneurial Finance

Business Development & Entrepreneurship

South-Western, Div of Thomson

J Chris Leach

Cengage Learning US

How do financial markets and institutions affect businesses and individuals? How do firms raise funds? How can an individual use markets and institutions to meet their own personal goals? In order to answer these questions, a reader must have a strong understanding of financial markets and institutions. This concise book provides the necessary information, presenting the general principles of finance and showing how they are applied in the field.

Finance

wiley

How do financial markets and institutions affect businesses and individuals? How do firms raise funds? How can an individual use markets and institutions to meet their own personal goals? In order to answer these questions, a reader must have a strong understanding of financial markets and institutions. This concise book provides the necessary information, presenting the general principles of finance and showing how they are applied in the field.

Finance: An Introduction to Markets, Investments and Management

Edgar A. Norton

John Wiley&Sons

Business managers will gain a basic understanding of the complex world of finance with this engaging book. It presents a balanced survey of the three main areas of institutions and markets, investments, and financial management. The examples have been completely updated throughout to provide the most relevant information. Discussions of small business practice help them gain a better understanding of small business applications. More focus is placed on ethics to reflect the headlines in today’s news. Additional end-of-chapter questions and career-profile features also enable business managers to connect the material to the real world.

Introduction To Finance

Introduction to Finance: Markets, Investments, and Financial Management, 17th Edition

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Books by Ronald W. Melicher