Microeconomics and Behavior

This new intermediate microeconomics text blends conventional topic coverage, recent developments in microeconomic theory and material that explores a broader conception of rational economic decision-making behaviour. The book covers all the analytical tools students should learn, while developing their economic intuition; at the same time the book presents core microeconomic theory in a careful and patient manner using simple examples. It is equally suitable for undergraduate microeconomic theory courses at the intermediate level, or MBA course in microeconomics. Special features of the text include applications and examples; coverage of elasticity and its applications to demand theory, as well as the average-marginal distinction in production theory; new topics, such as the economics of price discrimination, a spatial model of monopolistic competition, a careful introduction to game theory and strategic behaviour, and the policy implications of the modern theory of monopoly; and a chapter, "Beyond Self-Interest?", that relates ethics and economics.

Business & Money

Robert H. Frank

Economics

McGraw-Hill Inc.,US

Robert Frank's "Microeconomics and Behavior" covers the essential topics of microeconomics while exploring the relationship between economics analysis and human behavior. The book's clear narrative appeals to students, and its numerous examples help students develop economic intuition. This book introduces modern topics not often found in intermediate textbooks. Its focus throughout is to develop a student's capacity to 'think like an economist'.

Microeconomics and Behavior, 2nd Edition

McGraw=Hill

No sane person would read this except if the prof required so. Just kidding. Sort of.

Principles of Macroeconomics with Connect Access Card

Ben S. Bernanke

Lars Osberg

Melvin. L. Cross

Brian K. MacLea

McGraw-Hill Ryerson Higher Education

Robert Frank’s Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economics analysis and human behavior. The book’s clear narrative appeals to students, and its numerous examples help students develop economic intuition. This book introduces modern topics not often found in intermediate textbooks. Its focus throughout is to develop a student’s capacity to “think like an economist.”

Microeconomics and Behaviour

Ian Parker

Frank/Bernanke provides students with the core principles of microeconomics, and reinforces these principles through numerous examples. The new edition continues to engage students through an active learning approach by using vivid examples, clear, concise explanations, and in-text exercises with solutions. The worked examples combined with the parallel exercises are a critical element of this approach. The new third Canadian edition of Frank/Bernanke has been reorganized and now provides coverage of the short run issues first. 
ACCESS TO CONNECT IS NOT INCLUDED WITH THE PURCHASE OF A COURSESMART TITLE. TO RECEIVE CONNECT WITH EBOOK visit www.mcgrawhill.ca/he/estore

Principles of Microeconomics

McGraw-Hill Education - Europe

Avoiding excessive reliance on formal mathematical derivations, "Frank and Bernanke 2e" presents concepts intuitively through examples drawn from familiar contexts. The authors introduce a well-articulated short list of core principles and reinforce them by illustrating and applying each in numerous contexts. Students are periodically asked to apply these principles to answer related questions and exercises. The text also encourages students to become "Economic Naturalists," people who employ basic economic principles to understand and explain what they observe in the world around them. An economic naturalist understands, for example, that infant safety seats are required in cars but not in airplanes because the marginal cost of space to accommodate these seats is typically zero in cars but often hundreds of dollars in airplanes. Such examples engage student interest while teaching them to see each feature of their economic landscape as the reflection of an implicit or explicit cost-benefit calculation.

Principles of Economics

Ben Bernanke

In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of attempting to teach a short list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach affords similar gains in introductory economics. Although recent editions of a few other texts have paid lip service to this new approach, Frank/Bernanke is by far the best thought out and best executed principles text in this mold. Avoiding excessive reliance on formal mathematical derivations, it presents concepts intuitively through examples drawn from familiar contexts. The authors introduce a well-articulated short list of core principles and reinforcing them by illustrating and applying each in numerous contexts. Students are periodically asked to apply these principles to answer related questions, exercises, and problems. The text also encourages students to become "Economic Naturalists," people who employ basic economic principles to understand and explain what they observe in the world around them. An economic naturalist understands, for example, that infant safety seats are required in cars but not in airplanes because the marginal cost of space to accommodate these seats is typically zero in cars but often hundreds of dollars in airplanes. Such examples engage student interest while teaching them to see each feature of their economic landscape as the reflection of an implicit or explicit cost-benefit calculation. The Second Edition of Frank/Bernanke follows the successful First Edition with several pedagogical improvements. Based on reviewer feedback, this edition offers (1) even more streamlined coverage of the cost-benefit approach in the introductory chapter; (2) exercises that are more closely tied to the examples; (3) expanded narrative explanations of important principles, making them more accessible to average students; and (4) expanded coverage of several key topics [see below]. The result is a revision that is motivating to students, an effective text for teaching, and an exciting first course in Economics.

McGraw-Hill Education (ISE Editions)

Robert Frank's "Microeconomics and Behavior" covers the essential topics of microeconomics while exploring the relationship between economics analysis and human behavior. The book's clear narrative appeals to students, and its numerous examples help students develop economic intuition. This book introduces modern topics not often found in intermediate textbooks. Its focus throughout is to develop a student's capacity to "think like an economist."

MICROECONOMICS AND BEHAVIOR

This book covers the essential topics of microeconomics while exploring the relationship between economics analysis and human behaviour, which, in this context, is of significant interest to today's academic community. The clear narrative appeals to students, and the numerous examples help the development of economic intuition. The text introduces modern topics not often found in intermediate textbooks. Readers are encouraged to develop the distinctive mindset known as "thinking like an economist."

McGraw-Hill/Higher Education

See the best price to sell, buy, or rent books by Robert H. Frank. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Robert H. Frank

See the best price to sell, buy, or rent books by Robert H. Frank. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Microeconomics and Behavior

Microeconomics and Behavior, 2nd Edition

Principles of Macroeconomics with Connect Access Card

Microeconomics and Behaviour

Principles of Microeconomics

Principles of Economics

Principles of Microeconomics

Microeconomics and Behavior

MICROECONOMICS AND BEHAVIOR

Microeconomics and Behavior