The Character of a Corporation: How Your Company's Culture Can Make or Break Your Business

Business & Money

Gareth R. Jones

Rob Goffee

Management & Leadership

HarperBusiness

HarperCollins Business

The real world of the small business owner

Richard Scase

Routledge

<p>A unique and insightful exploration of the importance of a corporation's "character," based on years of research and consultations with high-profile companies, shows how a positive corporate culture can powerfully affect long-term corporate success. Tour.</p>

Gareth, Jones

Collins

<p>Introducing a new way of thinking about corporate culture. The authors have identified four distinct types of corporate culture, Networked, Mercenary, Fragmented and Communal, and provide advice on how to change the culture of their corporation. The ethical issues of manipulating the ways in which people relate to one another are also addressed.</p>

The Character of a Corporation

Profile Books

Mainly by skillful balancing the inner contradictory elements of the leadership itself, this book helps reveal some real weaknesses while emphasizing their own self-advantages, do enough to adapt to environment so as to maintain unity while maintaining their own unique personality and maintain a certain distance so as to win the respect while establishing intimate relationship with staff.

Why Should Anyone Be Led by You? (Chinese Edition)

The Commercial Press

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Books by Rob Goffee