Of the 17 million people in the U.S. who are involved directly or indirectly in sales, many repeatedly acknowledge facing four major challenges: 
<ol>
<li>No prior sales education or training</li> <li>Lack of formalized sales training, resources, and methodologies provided by their companies</li> <li>Due to the recession and downsizing era, lack of 12-18 month professional sales training for new hires provided by Fortune 500 companies</li> <li>A consistent struggle to keep their sales force, distributors, manufacturers reps and affiliates motivated and focused on effectively selling their products and services</li> </ol>
Mastering the World of Selling helps companies and entrepreneurs overcome these four major obstacles with candid advice and winning strategies from the leading sales trainers and training companies in the world: Acclivus*AchieveGlobal*Action Selling*Tony Allesandra*Brian Azar*Baker Communications, Inc.*Mike Bosworth*Ian Brodie*Ed Brodow*Mike Brooks*Bob Burg*Jim Cathcart*Robert Cialdini PhD*Communispond, Inc.*Tim Connor*CustomerCentric Selling*Dale Carnegie*Sam Deep*Bryan Dodge*Barry Farber*Jonathan Farrington*Jeffrey Fox*Colleen Francis*FranklinCovey Sales Performance Solutions*Thomas A. Freese*Patricia Fripp*Ari Galper*General Physics Corporation*Jeffrey Gitomer*Charles H. Green*Ford Harding*Holden International*Chet Holmes*Tom Hopkins*Huthwaite, Inc.*Imparta, Ltd.*InfoMentis, Inc.*Integrity Solutions*Janek Performance Group, Inc.*Tony Jeary*Dave Kahle*Ron Karr*Knowledge-Advantage, Inc.*Jill Konrath*Dave Kurlan*Ron LaVine*Kendra Lee*Ray Leone*Chris Lytle*Paul McCord*Mercuri International*Miller Heiman, Inc.*Anne Miller*Dr. Ivan Misner*Michael Macedonio*Sharon Drew Morgen*Napoleon Hill Foundation*Michael Oliver*Rick Page*Anthony Parinello*Michael Port*Porter Henry*Prime Resource Group, Inc.*Neil Rackham*Revenue Storm*Linda Richardson*Keith Rosen*Frank Rumbauskas*Sales Performance International, Inc.*Sandler Training*Dr. Tom Sant*Stephan Schiffman*Dan Seidman*Blair Singer*Terri Sjodin*Art Sobczak*Drew Stevens, PhD*STI International*The Brooks Group*The Friedman Group*The TAS Group*Brian Tracy*ValueSelling Associates*Wendy Weiss&amp;*Jacques Werth*Floyd Wickman*Wilson Learning*Dirk Zeller*Tom Ziglar*Zig Ziglar

Mastering the World of Selling: The Ultimate Training Resource from the Biggest Names in Sales

Business & Money

Riklan, David

Taylor, Eric.

Marketing & Sales

wiley

The best of the best strategies from leading marketersThere are millions of ways to speak to your market today; this makes choosing the best approach all the more important. With methods, tricks, techniques, strategies, and platforms suited for companies and budgets of all sizes, Mastering the World of Marketing reveals how 50 of the top marketers working today generate leads, create brand recognition, and capture new customers.
Covering both offline and online channels, this comprehensive guide examines traditional, alternative, and hybrid approaches, giving you the full range of what works today so you can choose what suits your business needs best.
<ul>
<li>Includes networking, word of mouth marketing, customer referrals, yellow page directories, radio, print, email marketing, direct mail, internet marketing, social media marketing, public relations, and advertising</li>
<li>Includes chapters from contributors such as Chris Brogan, Tony Hsieh, Jack Trout, David Meerman Scott, Guy Kawasaki, Peter Shankman, Scott Stratten, Mari Smith, Gary Vaynerchuck, and more!
</li>
</ul>
A value-packed resource that offers unparalleled access to today's brightest marketing stars, Mastering the World of Marketing gives you all the marketing tools you need to reach your audience with compelling, winning messages From the Book: 10 Tips on Creating Effective Landing Pages By David Meerman Scott, one of the book’s many expert contributors

Mastering the World of Marketing: The Ultimate Training Resource from the Biggest Names in Marketing

The amount of resources available to help you improve your life is vast. Yet the self-help process does not have to be intimidating. Described as the "Encyclopedia" of Self Improvement, this useful reference guide narrows down the top experts in the field and sorts through their great supply of products and information. This book will help you answer the following questions: - Who are the Top 101 Experts in Self Improvement? - What is the core message of each of these experts? - What information is available from them to learn? - How can I find the book, speaker, seminar, or program that is right for me? "Self Improvement: The Top 101 Experts" is a comprehensive resource of information that will help you get started improving your life - quickly and effectively! Includes information on Dr. Phil McGraw, Anthony Robbins, Sylvia Browne, Dalai Lama, Laura Schlessinger, Dale Carnegie, Paulo Coehlo, Stephen Covey, Zig Ziglar, Wayne Dyer, Kahlil Gibran, Rick Warren, John Maxwell, Robert Kiyosaki, Carlos Castaneda, Robert Allen, John Gray, Iyanla Vanzant, Les Brown, Louise Hay, Brian Tracy, Mitch Albom, Eckhart Tolle, Og Mandino, Ken Blanchard, L. Ron Hubbard, Norman Vincent Peale, Dave Pelzer, Marianne Williamson, Napoleon Hill plus 70 More.

Self Improvement: The Top 101 Experts Who Help Us Improve Our Lives

Self-Help

Personal Transformation

Self Improvement Online, Inc.

See the best price to sell, buy, or rent books by Riklan, David. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Riklan, David