Kleppner's Advertising Procedure: Student Value Edition

Business & Money

Reichert, Tom

Lane, Ron

King, Karen

Marketing & Sales

Pearson College Div

From Numbers to Words: Reporting Statistical Results for the Social Sciences

This invaluable resource guides readers through the process of creating scholarly, publishable prose from the results of quantitative experiments and investigations. It delves into the issues commonly encountered when reporting the results of statistical experiments and investigations, and provides instruction re the representation of these results in text and visual formats. This unique research companion serves as a must-have reference for advanced students doing quantitative research and working with statistics, with the goal of writing up and publishing their findings; it also serves as a useful refresher for experienced researchers.

Health, Fitness & Dieting

MORGAN, SUSAN

Harrison, Tyler R.

Psychology & Counseling

Routledge

This comprehensive introduction to media sales introduces “The 4 M’s:” Market, Marketer, Message and Media. Featuring helpful advice useful on all media types, the book emphasizes local media: newspapers, radio, and TV. From prospecting for those first clients, to making that first presentation, to building a successful sales career - this book helps beginners become winners.

Make the Sale

Shaver, Mary Alice

See the best price to sell, buy, or rent books by Reichert, Tom. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Reichert, Tom