Tech journalist Pamela Pfiffner explores the rich history behind the modern publishing revolution, as seen through the lens of one of its most important players. In the past 20 years, Adobe Systems has become synonymous with great design tools, and the company's impact on how we work in publishing, graphic arts, and on the Web is unmatched. Join Pfiffner on a colorful journey from the roots of the desktop publishing revolution through the rise of the Web and interactive design. Along the way, you'll witness the birth and evolution of PostScript, the explosion of the Photoshop market, the realization of the paperless office, and other events that have shaped the way we communicate. Inside the Publishing Revolution is not one of those dull historical tomes you know and loathe from high school. Pfiffner packs its pages with lively, insightful interviews with world-class designers and illustrators, as well as personal insights and recollections from John Warnock, Chuck Geschke, Jonathan Seybold, and other publishing luminaries. Richly illustrated and beautifully designed, the book features galleries of historically significant work by leading artists and rare photographs from the Adobe archives. For added perspective, Pfiffner walks you through an illustrated timeline of the publishing revolution. As with history, the final chapter of the Adobe story remains to be written, so the book ends with an eye toward the future: an exclusive overview of the company's vision of publishing in the next decade.

Inside the Publishing Revolution: The Adobe Story

Computers & Technology

Pfiffner, Pamela

Graphics & Design

Adobe Pr

Many of acclaimed photographer John Lund's images are instantly recognizable. What's not instantly recognizable are the elements that make up these composite images or the Photoshop techniques behind them--to unravel those mysteries, you need this beautiful, full-color volume. In these pages, Lund and co-author Pamela Pfiffner show you not just how to reproduce his results but the creative process that generates them. The emphasis here is on simplicity: how to create extremely complex images using a few, fairly simple Photoshop techniques that even beginners can grasp. After providing an introduction to the creative process and conceptual imagery in general, the authors get to the heart of the volume: the images. Each of the 15 chapters deconstructs an incredible Photoshop compositing process showing the final image--in full-page, full-color glory--with an accompanying description of Lund's creative approach to the assignment, and a detailed, step-by-step explanation of particular techniques used in the project. So how'd he make that fire-breathing dragon? Why, with images of a pet iguana, flame, a wall, and the sky, of course!

Adobe Master Class Photoshop Compositing With John Lund

Lund, John

Programming

Offers a visual guide to desktop publishing tools and procedures, without becoming bogged down in how to design newsletters or use specific software. Original. (Beginner).

How Desktop Publishing Works

Fraser, Bruce

Ziff Davis Pr

See the best price to sell, buy, or rent books by Pfiffner, Pamela. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Pfiffner, Pamela