Content Marketing for Local Search: Create Content that Google Loves & Prospects Devour

Business & Money

Tucker, Ken

Perry, Ray L.

Fortune, Mark Z.

Cantle, Ian

Gershenson, Dan

Management & Leadership

Independently published

What Could a Powerful Referral Program Do for Your Business? Have you been wracking your brain trying to figure out how to get referrals for your business, but you’re uncomfortable putting people on the spot? You keep hearing how much easier and more profitable it is to work with customers who come to you as referrals – they already know, like, and trust you because someone they respect recommended you. But when you take a look at most referral programs, they just don’t seem like… you. You don’t want to become “that guy” who asks everyone within arm’s reach for the names of three people who need what he sells, right? If filling your sales funnel with more highly-qualified prospects who are ready to do business sounds good to you, read on. Here’s what you’ll discover: • Why referrals are the single most effective way to get more customers who are eager to buy from you. • The common dangers – real and imagined – that are keeping you from taking action on your referral program ideas. • A simple step-by-step strategy for building a client referral program that gets results. • How to make sure your customer referral program leaves everyone – you, your referral partners, and your new customers – so delighted that your results improve year after year. • Excellent referral program ideas that will make your referral partners eager to send you all the ideal customers you can handle. • Easy ways to get more referrals now, following a proven system that works in any industry. Renewable Referrals is the next book you need to read. This is your chance to get top-notch advice you can implement right away. The authors are a group of Duct Tape Marketers in high demand because of their reputation for getting results. You just want to build a client referral program where everyone involved wins. The authors of Renewable Referrals have seen their clients flourish as they put this strategy into place, and now they are sharing it with you. The ideas in this book can help you tap into the most powerful form of marketing that exists: Referral Marketing. Read it and take action, and you will soon have an unstoppable stream of ideal customers for any business.

Renewable Referrals: How to Cultivate More Profits

Marketing Results Crew

DeChambeau, Debbie

Stec, Jeff

Taylor, Rosie

Westerberg, Dawn

Weppler-Hernandez, Kelly

Marketing & Sales

CreateSpace Independent Publishing Platform

How Can Your Small Business Possibly Compete Against the Big Guys? No way can you out-spend your big-name competitors to market on a national or global scale. But in your local area, it’s another story – one with a VERY happy ending for your business. With the right strategies and tactics, it’s easy to attract and engage more ideal customers right in your backyard – and as a locally owned business, these are the only leads you really care about, anyway. People prefer doing business with folks they know, like, and trust – and they love being able to support local businesses in their own communities. “If you build it, they will come” only works in the movies. You need a simple, surefire way to market your small business… and one that won’t break the bank or distract you from your primary role in your business. If you’d like to double or triple your local customer base this year, you should keep reading. Here’s what you’re about to discover: <li> • Even though you can’t out-spend them, you CAN out-think them. Here’s how to craft a local marketing strategy that sends more of your ideal customers right to your doorstep. • What you can start doing right now to help make more potential customers in your community eager to do business with you. • How to make sure your company’s website works to skyrocket your revenue and chop your sales cycle in half. • Which numbers really matter when you’re measuring the effectiveness of your marketing program. • A “new” old marketing tactic that you’ve never heard of – and how it can put your business right in front of your entire community. • How to make sure your online listings are helping you – and not hurting you. • What it takes to get found online, even in the most competitive markets. • A headache-free way to use social media marketing to bring in even more business. • Exactly what you need to do right now to build a referral program that sends a steady stream of ideal customers your way.</li>
<li> If your business is struggling to get the phone ringing and door swinging, the ideas in this book can help you experience a complete turnaround. Read, learn, and take action. You’re about to get proven marketing solutions for small businesses from a group of Duct Tape Marketers known for helping their local business clients experience exponential growth. The Small Business Owner’s Guide to Local Lead Generation is a little book with a big promise: If you put what you’re about to learn into action, your local business will grow.</li>

Small Business Owner's Guide To Local Lead Generation: Proven Strategies & Tips To Grow Your Business!

Sturges, Justin

Singleton, Phil

Jordan, Kevin

How to Find Countless Customers In Your Area with Local SEO Wouldn’t it be great if you could generate new business leads every single day? Chances are that you have been working on your online marketing campaigns for quite some time. But maybe you’re still not getting the results you really want. What if you could count on generating new LOCAL traffic to your website every day? That wish can easily become reality with Local SEO. Being an entrepreneur, your daily life is probably pretty hectic. Running a business can easily feel overwhelming, especially if you have employees counting on you for their income. Keeping your existing marketing plan on track might feel like a full-time job; how can you possibly add more tasks to your online marketing checklist? Local SEO can give you the extra daily traffic your company needs while barely adding anything to your regular marketing schedule. It will work for you because once you get some key elements set up and tweak a couple of your everyday online marketing efforts, your Local SEO strategy will be up and running. Learn What it Takes to Put Local SEO to Work For Your Company In the book “Local SEO: Proven Strategies &amp; Tips for Better Local Google Ranking,” you will find the essential elements of a successful Local SEO strategy. Plus, you will discover ways to put social media marketing to work in support of your Local SEO efforts. Every aspect of a Local SEO strategy comes together in an effort to feed your business’s vital information to Google, which then sends consumers to you. Local SEO is an easy and reliable inbound marketing method for businesses of all sizes, in any location. As you read the book and follow the steps outlined in each chapter, you will see your new Local SEO strategy begin to take shape. Every section builds upon the previous one and results in a complete Local SEO optimization plan that any business can successfully implement. It’s the perfect way to bring scores of new local clients to your company. In the book, you’ll discover: • What Local SEO is • Why implementing it is so important to your company’s endurance • What makes Local SEO more important that global SEO • What role Google plays in your Local SEO strategy’s success • How social media platforms can support your Local SEO strategy • What you can do with your website content to make it more Local SEO-friendly Claiming a bigger share of your local market becomes so much easier with the power of Local SEO at your fingertips.

Local SEO (Marketing Guides for Small Businesses)

Think Thought Leadership Is Just for the Big Guys?  They’d sure like you to think so! The truth is, if you’re like most business owners and solopreneurs, you’re just ‘this’ far from becoming a respected thought leader in your industry. Along with that title comes a host of benefits, including a faster sales cycle, an endless stream of referrals, and the ability to command top dollar for the products and services you sell.  So, how does an already busy business owner become a thought leader? You forget about being a thought leader and become a DO leader instead.  If the idea of leveraging your expertise to skyrocket your position in your industry while also virtually eliminating the need to sell ever again – all without spending big money – sounds appealing to you, read on. Here’s what you’ll discover:  • Why becoming a thought leader is the surest way to propel your business to the next level • What’s standing in the way of claiming your rightful position as a thought leader and how to eliminate that excuse in just seconds • A simple, workable definition of thought leadership that’s manageable for regular folks (not just CEOs of major corporations!) • How thought leadership fits into your marketing and business mix • A simple step-by-step guide to “doing” thought leadership that leaves you crystal clear on what to do, and how to do it, and when to do it • Real life examples of how business owners of all types have used thought and do leadership to take their businesses to the next level  If you’ve been sensing that the time is right for your business to take the next big step into the spotlight, DO Leadership is the book you should read now.  Ready to become the next thought leader in your industry?  Read, strategize, and then DO, and you’ll soon reap the benefits of being a thought leader in your field.

Do Leadership: A Step by Step Guide to "Doing" Thought Leadership for Solopreneurs & Small Business Owners

Croizier, Nicole

Lorenz, Laura B.

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