Government Information on the Internet

Computers & Technology

Notess, Greg R.

Computer Science

Bernan Assoc

Government Information On The Internet

BERNAN ASSOCIATES

...an excellent job of covering the subject, starting with the history and basics of screencasting, moving to theory and best practices, and then spending the bulk of the book walking the reader step-by-step through several increasingly complex examples of how to record and produce a screencast. - Paul R. Pival, Public Services Systems Librarian, University of Calgary This complete how-to offers proven tips and techniques for creating engaging screencasts and publishing them on the Web. Examples use various software options such as free web-based programs like Screenr, Jing, and Screencast-O-Matic as well as commercial software programs Camtasia Studio and Adobe Captivate. Greg Notess covers every detail from planning to software and microphone selection. He provides step-by-step instructions on making a quick screencast for students, making a quick tech support screencast, creating an individual tutorial with audio, creating a quick demo for email reference and library promotion, and producing a basic database tutorial.

Screencasting for Libraries (The Tech Set)

ALA Neal-Schuman

In failing to provide visitors with great information content, most of today's Web sites are missing a golden opportunity to create loyal customers-and leaving a fortune in new and repeat business on the table. According to Web marketing expert David Meerman Scott, too many marketers focus on style over substance. While a site may win awards for graphic design, Scott demonstrates that the key to Web marketing success is compelling content, delivered in new and surprising ways. In Cashing in with Content, he interviews 20 of today's most innovative Web marketers, sharing their secrets for using content to turn browsers into buyers, to encourage repeat business, and to unleash the amazing power of viral marketing. The book features a diverse range of content-savvy organizations from the worlds of e-commerce, business to- business, and government/not-for-profit, including the Wall Street Journal Online, CARE USA, Kenyon College, Alcoa, Tourism Toronto, Weyerhaeuser, Booz Allen Hamilton, and United Parcel Service.

Teaching Web Search Skills: Techniques And Strategies Of Top Trainers

Information Today, Inc.

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Books by Notess, Greg R.