The book that offers a cure for affluenza, 'No Logo' is one of those rare books that defines a generation, the most significant one since Douglas Coupland's 'Generation X'. By the time you're twenty-one, you'll have seen or heard a million advertisements. But you won't be happier for it. This is a book about that much-maligned, much-misunderstood generation coming up behind the slackers, who are being intelligent and active about the world in which they find themselves. It is a world in which all that is 'alternative' is sold, where any innovation or subversion is immediately adopted by un-radical, faceless corporations. But, gradually, tentatively, a new generation is beginning to fight consumerism with its own best weapons; and it is the first skirmishes in this war that this abrasively intelligent book documents brilliantly.

No Logo

Politics & Social Sciences

NAOMI KLEIN

Social Sciences

Flamingo

Around the world in Britain, the United States, Asia and the Middle East, there are people with power who are cashing in on chaos; exploiting bloodshed and catastrophe to brutally remake our world in their image. They are the shock doctors. Thrilling and revelatory, "The Shock Doctrine" cracks open the secret history of our era. Exposing these global profiteers, Naomi Klein discovered information and connections that shocked even her about how comprehensively the shock doctors' beliefs now dominate our world - and how this domination has been achieved. Raking in billions out of the tsunami, plundering Russia, exploiting Iraq - this is the chilling tale of how a few are making a killing while more are getting killed.

The Shock Doctrine : The Rise Of Disaster Capitalism

History

MacMillan Audio

How To Change Everything

Children's Books

Rebecca, Stefoff

Science, Nature & How It Works

Penguin Books, Ltd.

Doppelganger( International Edition)

Doppelganger: A Trip Into the Mirror World (International Edition)

Health, Fitness & Dieting

Allen Lane.

With a new Afterword to the 2002 edition. No Logo employs journalistic savvy and personal testament to detail the insidious practices and far-reaching effects of corporate marketing—and the powerful potential of a growing activist sect that will surely alter the course of the 21st century. First published before the World Trade Organization protests in Seattle, this is an infuriating, inspiring, and altogether pioneering work of cultural criticism that investigates money, marketing, and the anti-corporate movement. As global corporations compete for the hearts and wallets of consumers who not only buy their products but willingly advertise them from head to toe—witness today’s schoolbooks, superstores, sporting arenas, and brand-name synergy—a new generation has begun to battle consumerism with its own best weapons. In this provocative, well-written study, a front-line report on that battle, we learn how the Nike swoosh has changed from an athletic status-symbol to a metaphor for sweatshop labor, how teenaged McDonald’s workers are risking their jobs to join the Teamsters, and how “culture jammers” utilize spray paint, computer-hacking acumen, and anti-propagandist wordplay to undercut the slogans and meanings of billboard ads (as in “Joe Chemo” for “Joe Camel”). No Logo will challenge and enlighten students of sociology, economics, popular culture, international affairs, and marketing. “This book is not another account of the power of the select group of corporate Goliaths that have gathered to form our de facto global government. Rather, it is an attempt to analyze and document the forces opposing corporate rule, and to lay out the particular set of cultural and economic conditions that made the emergence of that opposition inevitable.”—Naomi Klein, from her Introduction

No Logo: Taking Aim at the Brand Bullies

Business & Money

Economics

Picador

The Shock Doctrine: The Rise of Disaster Capitalism

Winner of the 2009 Warwick Prize for Writing "Only a crisis – actual or perceived – produces real change. When that crisis occurs, the actions that are taken depend on the ideas that are lying around." —Milton Friedman The shock doctrine is the unofficial story of how the "free market" came to dominate the world, from Chile to Russia, China to Iraq, South Africa to Canada. But it is a story radically different from the one usually told. It is a story about violence and shock perpetrated on people, on countries, on economies. About a program of social and economic engineering that is driving our world, that Naomi Klein calls "disaster capitalism." Based on breakthrough historical research and four years of on-the-ground reporting in disaster zones, Klein explodes the myth that the global free market triumphed democratically, and that unfettered capitalism goes hand-in-hand with democracy. Instead, she argues it has consistently relied on violence and shock, and reveals the puppet strings behind the critical events of the last four decades. "The shock doctrine" is the influential but little understood theory that in order to push through profoundly unpopular policies that enrich the few and impoverish the many, there needs to be some kind of collective crisis or disaster – either real or manufactured. A crisis that opens up a "window of opportunity" – when people and societies are too disoriented to protect their own interests – for radically remaking countries using the trademark tactic of rapid-fire economic shock therapy and, all too often, less metaphorical forms of shock: the shock of the police truncheon, the Taser gun or the electric prod in the prison cell. Klein vividly traces the origins of modern shock tactics back to the economic lab of the University of Chicago under Milton Friedman in the 60s, and beyond to the CIA-funded electroshock experiments at McGill University in the 50s which helped write the torture manuals used today at Guantanamo Bay. She details, in this riveting – indeed shocking – story, the well-known events of the recent past that have been deliberate, active theatres for the shock doctrine: among them, Pinochet’s coup in Chile in 1973, the Falklands War in 1982, the Tiananmen Square Massacre in 1989, the collapse of the Soviet Union in 1991; and, more recently, the September 11 attacks, the "Shock and Awe" invasion of Iraq, the Asian tsunami and Hurricane Katrina. And she shows how – in the hands of the Bush Administration – the "war on terror" is a thin cover for a thriving destruction/ reconstruction complex, with disasters, wars and homeland security fuelling a booming new economy. Naomi Klein has once again written a book that will change the way we see the world. "The world is a messy place, and someone has to clean it up." —Condoleezza Rice, September 2002, on the need to invade Iraq "George’s answer to any problem at the ranch is to cut it down with a chainsaw. Which I think is why he and Cheney and Rumsfeld get along so well." —Laura Bush From Chile to China to Iraq, torture has been a silent partner in the global free market crusade. But torture is more than a tool used to enforce unwanted policies on rebellious peoples; it is also a metaphor of the shock doctrine’s underlying logic. Torture, or in CIA language "coercive interrogation," is a set of techniques designed to put prisoners into a state of deep disorientation and shock in order to force them to make concessions against their will. ...The shock doctrine mimics this process precisely, attempting to achieve on a mass scale what torture does one on one in the interrogation cell. ...The original disaster – the coup, the terrorist attack, the market meltdown, the war, the tsunami, the hurricane – puts the entire population into a state of collective shock. The falling bombs, the bursts of terror, the pounding winds serve to soften up whole societies much as the blaring music and blows in the torture cells soften up prisoners. Like the terrorized prisoner who gives up the names of comrades and renounces his faith, shocked societies often give up things they would otherwise fiercely protect. —from Shock Doctrine From the Hardcover edition.

KNOPF

Shock Doctrine

Puffin Canada

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