Did corporate just mandate you read a marketing book and you're rolling your eyes? If you're one of our classified smart girls—whether from corporate America or a business owner—then you probably know that most marketing and PR books offer little excitement or humor. Here in the world of SMASH, we have a wonderful surprise for you. Our marketing and PR book promises to make you laugh, snicker, smirk, or at the very least smile as we discuss the good, the bad, and the brutally ugly marketing perpetrated by the average professional. Drawing from years of inspirational material, we are ready to educate executives, business professionals, and owners about every aspect of marketing—from online to social media, and from public relations to business etiquette. SMASH provides practical takeaways, strategic marketing tips, inspirational ideas, and loads of laughs.

Smash: A Smart Girl's Guide to Practical Marketing and Public Relations

Business & Money

Michele Smith

Marketing & Sales

3L Pub

PR You! The Essential Do-It-Yourself Guide to Public Relations  is the ultimate resource for creating, executing and sustaining your own public relations campaign.PR You! breaks down the basic principles and practices of public relations. What it is, how it is done, and, most importantly, how it can be implemented by YOU... without hiring experts. From writing press materials, to media relations, to utilizing Facebook and Twitter to promote your business, the book explains each area of practice within public relations and provides simple how-tos, helping you to secure media coverage and build your brand.Unlike text books full of nonsensical jargon, PR You! takes a straightforward approach to the practice of PR, and is coupled with a workbook, checklists and handy how-to guides you can use to implement your own PR campaign.  What many PR agencies or publicists won't tell you is that while everyone and everything can benefit from good PR, small organizations or start-ups don't always need to hire an expert, and can actually create and sustain their very own PR program. Until you are ready to bring on the pros (and this book will explain exactly when that is), save some money and do the PR yourself.  Between then and now, why not save a lot of money without compromising one of the most crucial aspects of marketing, and successfully launch your own PR campaign? This book will teach you how!\

PR You! The Essential Do-It-Yourself Guide to Public Relations

Becky Vieira

M Com Publishing

<p>With all of the pressure and distractions of modern student life, young athletes really have to focus their energy if they want to be the best student-athletes that they can be. This book will help them achieve their goals. Includes chapters on leadership, opportunity, teamwork, proactive practice and perseverance.</p>

Michele Smith's Book of Good Softball Cheer: A Practical Guide for Developing Leadership Skills in Softball and in Life

Sports & Outdoors

Lawrence Hsieh

Softball

Wish Pub

Quarantine Cookbook

Vision Group, Ltd

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Books by Michele Smith