The Anglo-American media constitute one of the world's most familiar, and least analysed, alliances. Spanning a broad range from advertising to publishing, pop music and pornography, this book addresses this alliance and its future.

The Anglo-American Media Connection

Machin, David

Tunstall, Jeremy

Humor & Entertainment

Oxford University Press

Media and Communication Research Methods provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. Featuring international case studies and a student-friendly glossary, the book provides guidance on how to ask the 'right' research questions and select the 'right' research method. Media and Communication Research Methods is an indispensible text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.

Media and Communication Research Methods

Politics & Social Sciences

Hansen, Anders

Social Sciences

Red Globe Press

The digital age has revolutionised the look of journalism, be it online or in print. The subsequent shift to multi-media and multi-platform publishing arguably makes visual appearance and branding more important than ever. Yet visual journalism remains a relatively under-theorised and under-researched field. Visual Journalism presents a unique, critical investigation into this area. Combining theory and practice, the chapters integrate the experiences of practitioners working in photography, visual design and set design, including insights into how they work and the changing environments they find themselves in, with an innovative theory of visual communication – multimodality – that enables the text to break down and analyse the key elements and patterns of visual design. In exploring visual journalism from these two angles, and across a range of contemporary media platforms, the text evaluates the extent to which visual communication comprises a significant part of what content means to audiences. As such, the book is an invaluable resource for students of journalism, media studies and photography, as well as for practising designers and journalists.

Visual Journalism (Journalism, 4)

Arts & Photography

Photography & Video

A concise introduction to basic math for the biological scientist.

Biomathematics: An Introduction

Science & Math

Biological Sciences

PALGRAVE~MACMILLAN

Ethnography is a widely used and productive tool within media and cultural studies research. This unique book offers an introduction to ethnography: what it is; where it came from; how it has been used in media and cultural studies; how students can usefully use it; and what are its limitations.

Ethnographic Research for Media Studies

Hodder Education Publishers

Ethnography is a widely used and productive tool within media and cultural studies research. This unique book offers an introduction to ethnography: what it is; where it came from; how it has been used in media and cultural studies; how students can usefully use it; and what are its limitations.

Introduction to Multimodal Analysis is a unique and accessible textbook that clearly and critically explains this groundbreaking approach to visual analysis. Each chapter outlines the tools for analysis and takes the reader through examples of analysis, providing a model that can then be followed. All visual media compositions, such as photographs, advertisements, newspapers and websites, are carefully designed. A photograph of a soldier, an advertisement for a car, a magazine cover or the opening titles to a news programme are thought out to create the appropriate effect. Designers use semiotic tools such as colour, framing, focus, positioning of elements and font style to communicate with the viewer. These choices make up a visual language that we can analyse. Multimodal analysis looks at the separate components of this language to build up a toolkit for analysing the grammar of visual design. The book includes an assessment of the claim that there is a visual grammar and important differences between images and language and the way they create meaning are identified. Including images throughout and a colour plate section, Introduction to Multimodal Analysis is an essential resource for students studying multimodality within visual communication in media and cultural studies, critical discourse analysis, journalism studies or linguistics.

Introduction to Multimodal Analysis (A Hodder Arnold Publication)

Bloomsbury USA

Global media discourse

Featuring a wide range of exercises, examples, and images, this textbook provides a practical way of analyzing the discourses of the global media industries. Building on a comprehensive introduction to the history and theory of global media communication, specific case studies of lifestyle and entertainment media are explored with examples from films, global women's magazines, Vietnamese news reporting and computer war games. Finally, this book investigates how global media communication is produced, looking at the formats, languages and images used in creating media materials, both globally and in localized forms.  At a time when the media is becoming increasingly global, often with the same films, news and television programmes shown all over the world; Global Media Discourse provides an accessible, lively introduction into how globalization is changing the language and communicative practices of the media. Integrating a range of approaches, including political economy, discourse analysis and ethnography, this book will be of particular interest to students of media and communication studies, applied linguistics, and (critical) discourse analysis.

Global Media Discourse: A Critical Introduction

Van Leeuwen, Theo

Routledge

Quality of life studies form an essential part of the evaluation of any treatment. Written by two authors who are well respected within this field, Quality of Life: The Assessment, Analysis and Interpretation of Patient-reported Outcomes, Second Edition lays down guidelines on assessing, analysing and interpreting quality of life data. The new edition of this standard book has been completely revised, updated and expanded to reflect many methodological developments emerged since the publication of the first edition.  Covers the design of instruments, the practical aspects of implementing assessment, the analyses of the data, and the interpretation of the results Presents all essential information on Quality of Life Research in one comprehensive volume Explains the use of qualitative and quantitative methods, including the application of basic statistical methods Includes copious practical examples Fills a need in a rapidly growing area of interest New edition accommodates significant methodological developments, and includes chapters on computer adaptive testing and item banking, choosing an instrument, systematic reviews and meta analysis  This book is of interest for everyone involved in quality of life research, and it is applicable to medical and non-medical, statistical and non-statistical readers. It is of particular relevance for clinical and biomedical researchers within both the pharmaceutical industry and practitioners in the fields of cancer and other chronic diseases. Reviews of the First Edition – Winner of the first prize in the Basis of Medicine Category of the BMA Medical Book Competition 2001: “This book is highly recommended to clinicians who are actively involved in the planning, analysis and publication of QoL research.” CLINICAL ONCOLOGY “This book is highly recommended reading.”  QUALITY OF LIFE RESEARCH

Quality of Life: The Assessment, Analysis and Interpretation of Patient-reported Outcomes

Medical Books

Fayers, Peter M.

Research

wiley

See the best price to sell, buy, or rent books by Machin, David. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Machin, David

See the best price to sell, buy, or rent books by Machin, David. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

The Anglo-American Media Connection

Media and Communication Research Methods

Visual Journalism (Journalism, 4)

Biomathematics: An Introduction

Ethnographic Research for Media Studies

Ethnographic Research for Media Studies

Introduction to Multimodal Analysis (A Hodder Arnold Publication)

Global Media Discourse: A Critical Introduction

Global media discourse

Quality of Life: The Assessment, Analysis and Interpretation of Patient-reported Outcomes