<p>The Essentials of Business Research is a succinct, streamlined text that focuses on the core concepts and issues in the field while providing an approach to business research that balances theory with practice. It guides the student in designing, conducting, and interpreting research. This comprehensive textbook covers the full range of topics, including the following:  Secondary research and data mining  Business research ethics  Internet research  Qualitative and exploratory research  Data collection tool design and deployment  Qualitative data analysis  Statistical analysis  Research report preparation This book offers a range of tools to help students develop and test their research and analytical skills.</p>

The Essentials of Business Research, Second Edition

Lawrence S. Silver

Robert E. Stevens

Courtney R. Kernek

Academic Media Solutions

Strategic Management Essentials: Concepts and Cases

Martin S. Bressler

See the best price to sell, buy, or rent books by Lawrence S. Silver. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Lawrence S. Silver

See the best price to sell, buy, or rent books by Lawrence S. Silver. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

The Essentials of Business Research, Second Edition

Strategic Management Essentials: Concepts and Cases