Writing High-Tech Copy That Sells (Wiley Technical Communications Library)

A compact, practical reference containing step-by-step guidance through the process of planning, designing, writing, contracting and producing marketing and promotional materials for technology-based products. Covers all the ins and outs of technical copywriting including how to handle international markets, cultural biases and computer jargon. Features ideas for nonprint marketing such as video, E-mail, fax and interactive presentations. Numerous examples are drawn exclusively from the high-tech industry.

King, Janice M.

Literature & Fiction

wiley

A compact, practical reference containing step-by-step guidance through the process of planning, designing, writing, contracting and producing marketing and promotional materials for technology-based products. Covers all the ins and outs of technical copywriting including how to handle international markets, cultural biases and computer jargon. Features ideas for nonprint marketing such as video, E-mail, fax and interactive presentations. Numerous examples are drawn exclusively from the high-tech industry.

Marketing guidelines and templates that allow any-size company to market over the Web This book is written for marketing professionals who need to deliver promotional materials over the Web, but have not acquired the technical expertise. It shows how to target audiences around the world and includes Web marketing suggestions for twelve different industries. CD-ROM includes ready-to-use templates for the different marketing applications included in the book.

Web Marketing Cookbook

Business & Money

Knight, Paul

Mason, James H.

Management & Leadership

From a country path in Carnation to a riverside walk in Redmond...a nearby mountain lake in North Bend to an art-filled urban park in downtown Bellevue...the cities and towns in the eastern suburbs of Seattle offer a terrific variety of interesting walks. Eastside Seattle Walks will help you explore routes that showcase nature, local history, and public art. Most of the walks can be done in under an hour, are easy to access by car or public transit, and make a fun outing with family and friends. INSIDE YOU'LL FIND: - 20+ walks with photos and clear descriptions of the route and points of interest - Information on nearby parking and availability of transit and other services - Locations of public artworks, elements of local history, and natural features - Ideas and questions for encouraging exploration by curious adults and kids - Resources to enhance your enjoyment and learning for each walk - Tips for extending the walk with other nearby routes, museums, or intriguing areas and activities. Whether you're a newcomer to the Eastside or a lifelong resident, you'll find there are many treasures to discover on easy walks that are close to home. This book will inspire you to try them all Includes walks for these Eastside communities: Bellevue, Bothell, Carnation, Duvall, Fall City, Issaquah, Kenmore, Kirkland, Maple Valley, Medina, Mercer Island, Newcastle, North Bend, Redmond, Renton, Sammamish, Snoqualmie, Woodinville

Eastside Seattle Walks: 20+ routes to explore nature, history, and public art in Seattle’s eastern suburbs

Health, Fitness & Dieting

Exercise & Fitness

WriteSpark Press

See the best price to sell, buy, or rent books by King, Janice M.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by King, Janice M.

See the best price to sell, buy, or rent books by King, Janice M.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Writing High-Tech Copy That Sells (Wiley Technical Communications Library)

Writing High-Tech Copy That Sells (Wiley Technical Communications Library)

Web Marketing Cookbook

Eastside Seattle Walks: 20+ routes to explore nature, history, and public art in Seattle’s eastern suburbs