Appropriate for upper-level college and university courses in international and global marketing. The Second Canadian Edition addresses the need to understand the global marketplace from a Canadian perspective, without being ethnocentric. It puts into practice the principal tenet of the global marketer: benefit from the similarities across diverse markets, but heed the differences. Bringing a managerial orientation to global marketing, the book covers small and large companies alike, and takes an analytical approach when necessary. Topical Canadian research findings are included to illustrate current management practice and behaviour.

Global Marketing Management,canadian 2/e

KEEGAN

Pearson Higher Education

This tryptich of classic texts on dolls, puppets and marionettes are written by three of the most original theorists of toys and their anthropology, all of whom were personally haunted by the idea of lifelessness.

Essays on Dolls (Syren)

Literature & Fiction

RILKE, RAINER MARIA

KLEIST, Heinrich Von

Baudelaire, Charles-Pierre

Essays & Correspondence

Penguin Classics

Foster

Claire

Faber&Faber

Textbook of Surgical Technology

Medical Books

Medicine

Harcourt College Pub.

Cal 96 Southwest Indian

Politics & Social Sciences

Social Sciences

Clear Light+publishers

Angels in Your Kitchen

Burke Publishing Co.

The Mask Of Command

JOHN

Foundations of Distance Education

Brand New International Paper-back Edition Same as per description, **Economy edition, May have been printed in Asia with cover stating Not for sale in US. Legal to use despite any disclaimer on cover. Save Money. Contact us for any queries. Best Customer Support! All Orders shipped with Tracking Number

Global Marketing [Paperback] [Jan 01, 2009] Keegan

Business & Money

International

Pearson/Education

Printed in Asia - Carries Same Contents as of US edition - Opt Expedited Shipping for 3 to 4 day delivery -

Global Marketing

Pearson.India

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Books by KEEGAN