Business Strategy: An Introduction

This work is an introduction to the subject of business strategy for both business people and students, which avoids unhelpful jargon and abstraction. This second edition had been completely revised and updated to take account of recent changes in both the business environment and the theory of strategic planning. The book sets out a number a different approaches to formulating strategic objectives and the means of achieving them. It considers: competitive strategies to outperform the opposition; the conditions for successful diversification; the use of "portfolio analysis" in devising strategies for diversified companies; the key role of investment whether in new capacity or the development of new processes, products or markets; the impact of environmental and social issues on strategic thinking.

Business & Money

Grieve Smith, John

Management & Leadership

Blackwell*publishers

Blackwell Pub.

<p>Has the British Labour Party lost its way? In this critical analysis of New Labour's economic and welfare policies, John Grieve Smith suggests that, far from pursuing any new Third Way, Tony Blair's Government is actively consolidating the Thatcherite Revolution. He argues that if Labour is to break the Thatcherite mould and achieve its long-standing objective of a fairer society, it must adopt radically different policies. John Grieve Smith analyzes the policies needed to achieve genuine full employment, and examines the continued whittling away of social security benefits and the need for higher and more progressive taxation if the quality of health and education services is to be improved. The greatest challenge of coming decades for Britain is to develop more effective international institutions in the economic and other fields. Here, John Grieve Smith puts forward a program of major reforms of the global financial system, to make both developing and industrialized countries less vulnerable to unstable financial markets. This lively and controversial book is a timely contribution to the debate over the future of New Labour.</p>

There Is a Better Way: A New Economic Agenda

Economics

Anthem Pr

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