<p>Philip Gerber's sales process is so simple that anyone can learn to sell like a professional in just a few hours! To Gerber, "cutting the B.S." means that salespeople should stop talking about what they think is important and instead talk about what the customer thinks is important. With more than twenty-five years as a manager, as a business consultant, and training salespeople, Gerber uses relevant personal stories and humor to take readers step by step through the sales process, making it easy to understand and adopt. He then passes on his advanced knowledge of the various aspects of sales, such as prospecting, time and territory management, objection handling, closing techniques and more. Gerber believes learning how to sell effectively is the next step many people need to take to ensure their success. Cut the B.S. gives businesspeople the tools they need to increase sales, and therefore revenue. His simplified approach to sales enables even the beginning salesperson to sell like the pros!</p>

Cut the B.S.: Learn to Sell Like a Professional in Less Than Two Hours

Business & Money

Gerber, Philip A.

Marketing & Sales

Topos Books

See the best price to sell, buy, or rent books by Gerber, Philip A.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Gerber, Philip A.

See the best price to sell, buy, or rent books by Gerber, Philip A.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Cut the B.S.: Learn to Sell Like a Professional in Less Than Two Hours