<p>Technology is fundamental to every product-based business in reducing costs, differentiating products, providing new opportunities, and driving strategic change. This work sets out to answer the key questions which confront top management: how to decide which technologies to invest in and how to manage and exploit them for maximum commercial benefit; how much to invest in R&amp;D and to measure whether it delivers the goods; how to shape management roles, corporate structure and culture to fit technology strategy; and how to gain both employee and shareholder commitment. This text explores these and other key issues in an accessible, non-technical way, providing a best practice grounding in technology measurement. It offers guidelines on a variety of different scenarios compnies may experience and demonstrates the values and pitfalls of different approaches, quoting many real examples from well-known companies. It is aimed at senior managers in large and medium companies, chief executives, marketing, technical and planning directors and managers, and those involved in manging innovation and new product development.</p>

Managing Technology for Corporate Success

Business & Money

Floyd, C.

Management & Leadership

Gower Pub.Co.

Author Floyd C. McElveen heard men crying out for God when a Kamikaze suicide plane hit his ship in WWII. Several different "Religions" tried to convince him that they had the answers. Vocal Atheists claimed Evolution was a "fact" and that God did not exist at all. This created an intense desire in McElveen to find out the truth. With his brilliant mind and deductive reasoning, McElveen began a sincere journey to discover who was right. “Faith of an Atheist” is a powerhouse book with scientific and logical explanations providing a sound foundation for its conclusions. McElveen’s skill at communicating resonates with truth that is revealing and soul-searching. With over 1 million books in print, he is clearly a diligent researcher and well-respected author.

Faith Of An Atheist: Do You Have Enough Faith To Be An Atheist?

Mcelveen

Big Mac Publishers

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Books by Floyd, C.