It is another work by the entrepreneur-Feng Lun following his first work Grow Wildly. Based on his life experiences for half a century, In this book, the author discusses the currently hot issue and predicts the future trends from his perspective. He also ruthlessly criticizes in the subjects regarding fair value, wealth inheritance, life pursuit and company management etc by making use of his uniquely wise thought and humors. It presents and shares the author's business management wisdom. It shows an entrepreneur's responsibility, feelings and foresight and tells us these entertaining and engaging stories about life.

Plump Ideal (Chinese Edition)

Feng Lun

Culture and Art Publishing House

Thinker in the field of real estate Feng Lun overruns in the business circle for 20 years and this is the first time that he publishes book after systematic collection. 21st century is the era of fortune making, and as a participant, Feng Lun created Wantong Company which experiences the process of developing from nothing and from small to large together with other private companies. Therefore, Feng Lun has his own unique understanding and thought to the so-called original sin, partnership system, management logic and survival or extinction. In private entrepreneurs, there are both success and failure. Why Wang Shi is successful? Why Mou Qizhong failed? Feng Lun gives us characteristic sketch of entrepreneurs through close observation. In addition, as for happiness, money, greatness, and woman, and so on, Feng Lun explains them by his lively and spicy language. The gnomic language in this book reveals typical Feng style: if it is not spicy, not profound or not temperamental, it will be sure not from Feng Lun.

Barbaric Growth (Chinese Edition)

Citic press

New World Press

Just Hang in There (Chinese Edition)

Business & Money

Beijing United Publishing co., LTD

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Books by Feng Lun