A study of the advertising industry based on four years of interviews in New York, Tokyo and London. It produces some disquieting revelations, and raises a number of worrying and important questions. The author is an investigative journalist, who has previously written four thrillers.

The want makers: Lifting the lid off the world advertising industry : how they make you buy

Eric Clark

Literature & Fiction

Guild

The Real Toy Story: Inside the Ruthless Battle for Britain's Youngest Consumers

Politics & Social Sciences

Social Sciences

Black Swan.

Corps diplomatique

Allen Lane.

<p>Based on extensive interviews with leading diplomats throughout the world, this absorbing account of today's foreign service covers all its major facets - the growth of the diplomatic corps of several countries into spiraling bureaucratic organizations, the different roles of representatives of major powers and new nations, and the complex problems of espionage and counter-espionage which constantly confront foreign embassies.  Discussing the effects of the Cold War on traditional diplomacy, the author stresses the marked rise in the use of press attachés to the major missions and the development of large propaganda machines as an integral part of both American and Russian diplomacy.  Revealing glimpses of diplomatic life explore the continuing social whirl which engulfs many in this charmed circle while examining the delicate role assigned to the diplomatic wife and her family.  Intrigue, scandal, and occasional lapses from social propriety add color to the narrative.</p>

Diplomat: The World of International Diplomacy

Politics & Government

Taplinger Pub. Co

Ein Spion Kriegt Keine Rente

Scherz

Los Creadores de Consumo (Spanish Edition)

Business & Money

Economics

Sudamericana

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Books by Eric Clark