This is the first in a series that shows how the big shots of the business world have attained their positions in which they control huge empires and command vast personal fortunes. The book reveals the secrets, deals, schemes and dreams of these, the world's fiercest business competitors.

Business the Bill Gates Way (Bigshots)

Business & Money

Des Dearlove

Economics

Capstone Publishing

The idea of a career has changed forever. Our parents might have expected to work for three different employers in their working lives. We can expect to work for at least ten. Or only one. Ourselves.But as free agency and career-hopping have become the norm, career advice has stayed static, rooted in ideas of the 'perfect' career and company loyalty. Until now.The Career Adventurer's Instant Calmer will become the career advice first choice for a generation. It offers a complete self-managed process for understanding your life goals, your material and spiritual needs and your strengths as a person and worker. Instead of offering a single career solution, the book presents the reader with a journey, an adventure, where career and life become intertwined.

The Career Adventurer's Fieldbook: Your Guide to Career Success

Stuart Crainer

Stephen Coomber

Job Hunting & Careers

Capstone

Are today's top business schools really crucibles of cutting-edge theory and management expertise? Or are they merely cash cows for universities and educators alike? In Gravy Training, two hard-hitting journalists uncover the inner workings of the world's top business schools, where the focus is often on generating huge enrollment fees and big-time consulting contracts for faculty. An intriguing mix of stories and hard data, Gravy Training clearly shows how many of our most revered business schools have reached a crucial crossroads in their development. The authors contAnd that, unsure of their role and facing intense competition, these schools must change dramatically if they are to survive. And they ask the hard questions these schools have so far failed to address.

Gravy Training

Capstone Publishing Ltd

Business the Richard Branson Way: 10 Secrets of the World's Greatest Brand Builder

In many ways, Richard Branson and his company the Virgin Group are unique. In an era dominated by strategists, Branson is an opportunist with an uncanny knack of sniffing out great deals where others hesitate or fear to tread. Never before has a single brand been so successfully deployed across such a diverse range of goods and services. Branson is the ultimate brand builder. So how does he do it? Now bought completely up to date for this new edition, Business the Richard Branson Way, not only reveals the secrets of Branson's remarkable success but also draws out the universal lessons and identifies strategies that can be applied to any business or career. From picking on someone bigger than you to moving faster than a speeding bullet, and from making work fun to keeping the common touch, you have in your hands the secrets of phenomenal success. Contents <ul> <li>Richard Branson Revisited</li> <li>The Life and Times of Richard Branson</li> <li>One Pick on Someone Bigger Than You</li> <li>Two Do the Hippy, Hippy Shake</li> <li>Three Haggle - Everything's Negotiable</li> <li>Four Make Work Fun</li> <li>Five Do Right By Your Brand</li> <li>Six Smile for the Cameras</li> <li>Seven Don't Lead Sheep, Herd Cats</li> <li>Eight Faster than a Speeding Bullet</li> <li>Nine Size Does Matter</li> <li>Ten Never Lose the Common Touch</li> <li>How to Build a Brand the Branson Way</li> <li>Last Word</li> </ul>

Steve Coomber

The Richard Branson Way

MAGNA PUBLISHING CO. LTD.

The Bill Gates Way

Magna Publishing Co Ltd-Mumbai

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Books by Des Dearlove