Marketing from Scratch: The Principles You Really Need to Know

David Strutton

Kenneth Thompson

Business & Money

Kendall/Hunt Publishing

New Edition Coming Soon!
You engage perpetually in marketing. Regardless of what you do or eventually do for a living or with your life, you are a marketer.
Do you want more power, influence, and success; all the result of your own ethically and socially responsible behaviors, of course?
Your ability or lack of ability to market yourself and your ideas well will change the arc of your professional and personal life for better or worse. You need to fully learn marketing―from scratch. Imagine how much could be lost if you don’t.
Foundations of Marketing Practice: An Applied Approach:
<ul>
<li>expresses the benefits of creating, sustaining, and strengthening exchange relationships.</li>
<li>is largely based on the experiences of two authors who collectively have created, taught, and executed marketing principles for more than 50 years.</li>
<li>is Reader Friendly! Learning objectives, photos, diagrams, references, glossary, and an index help the student focus on important concepts and assess their comprehension.</li>
</ul>

Great condition. No highlighting or handwriting inside.

Professional and Personal Branding from Scratch: Historical Recipes for Winning a Brand New Power Game

Professional Branding, from Scratch delivers difference-making value for soon-to begin professionals, soon-to-retire professionals, and people performing at any professional stage in-between. The professional branding principles and insights presented below are universal in nature. These principles and insights, if acted upon, will boost the success prospects of any professional seeking to identify socially responsible ways to accumulate more power and to exercise greater persuasiveness.

In some way, we are all trying to sell ourselves for the better. 
Marketing from Scratch: The Inside Skinnyexplains that everyone is a marketer and provides insight on how marketing is truly everywhere and shares how marketing is everything. It states how nothing happens until someone sells something. 
Marketing from Scratch: The Inside Skinnyintegrates fourteen different marketing stories. All of these stories are split into modules. Each of the modules describe different core marketing principles. Most of the stories within the book are true, and all of them should be believed. 
The main takeaways from Marketing from Scratch: The Inside Skinny: Marketing is everything Marketing is everywhere Everyone is a marketer Everyone is a consumer Marketing effects and affects everything and everyone 
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Marketing from Scratch: Just the Facts

In some way, we are all trying to sell ourselves for the better.Marketing from Scratch: The Inside Skinnyexplains that everyone is a marketer and provides insight on how marketing is truly everywhere and shares how marketing is everything. It states how nothing happens until someone sells something.Marketing from Scratch: The Inside Skinnyintegrates fourteen different marketing stories. All of these stories are split into modules. Each of the modules describe different core marketing principles. Most of the stories within the book are true, and all of them should be believed.The main takeaways from Marketing from Scratch: The Inside Skinny:Marketing is everythingMarketing is everywhereEveryone is a marketerEveryone is a consumerMarketing effects and affects everything and everyone&nbsp;

Marketing, from Scratch: The Inside Skinny

Foundations of Marketing Practice: An Applied Approach

See the best price to sell, buy, or rent books by David Strutton. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by David Strutton

See the best price to sell, buy, or rent books by David Strutton. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Marketing from Scratch: The Principles You Really Need to Know

Marketing from Scratch: The Principles You Really Need to Know

Professional and Personal Branding from Scratch: Historical Recipes for Winning a Brand New Power Game

Professional and Personal Branding from Scratch: Historical Recipes for Winning a Brand New Power Game

Marketing from Scratch: Just the Facts

Marketing, from Scratch: The Inside Skinny

Foundations of Marketing Practice: An Applied Approach