This comprehensive graduate-level statistics text is aimed at students with a minimal background in the area or those who are wary of the subject matter. The new edition of this successful text will continue to offer students a lively and engaging introduction to the field, provide comprehensive coverage of the material, and will also include examples and exercises using common statistical software packages (SPSS).

Explaining Psychological Statistics, 3rd Edition

Health, Fitness & Dieting

Cohen, Barry H.

Mental Health

John Wiley and Sons

Essentials of Behavioral Statistics distills the overwhelming amount of material covered in introductory statistics courses into a handy, practical resource for students and professionals alike. Easily accessible even to students with a weak background in math and only rudimentary knowledge of statistics, this book explains basic to advanced concepts in a clear, concrete, and readable style. Chock full of practical tips for selecting the appropriate statistical procedure, examples of worked problems, and summaries of statistical concepts, Essentials of Behavioral Statistics is also uniquely suited to individuals studying for the licensing exam, clinician-researchers seeking a quick reference guide to applying behavioral statistics to their work, or any mental health professional who wants to better understand the study results reported in the professional literature. Packaged in the popular Essentials format and written by the author of a leading behavioral statistics textbook, Essentials of Behavioral Statistics is sure to be must-reading for anyone in the behavioral sciences and related fields, such as nursing and education. Essentials of Research Design and Methodology contains practical information on how to design and conduct scientific research. Students and practitioners in the behavioral sciences and related disciplines will gain important insight into identifying research topics and variables and selecting research approaches, as well as data collection and assessment strategies, interpretation methods, conducting research in a variety of settings, and important ethical and legal considerations. Perfect for courses on research design, this volume is also must-reading for anyone conducting research as well as consumers of research data.

Essentials of Behavioral Science, 2-Volume Set

Psychology & Counseling

wiley

A comprehensive and user-friendly introduction to statistics for behavioral science students―revised and updated Refined over seven editions by master teachers, this book gives instructors and students alike clear examples and carefully crafted exercises to support the teaching and learning of statistics for both manipulating and consuming data. One of the most popular and respected statistics texts in the behavioral sciences, the Seventh Edition of Introductory Statistics for the Behavioral Sciences has been fully revised. The new edition presents all the topics students in the behavioral sciences need in a uniquely accessible and easy-to-understand format, aiding in the comprehension and implementation of the statistical analyses most commonly used in the behavioral sciences. The Seventh Edition features: <ul>
<li> A continuous narrative that clearly explains statistics while tracking a common data set throughout, making the concepts unintimidating and memorable, and providing a framework that connects all of the topics and allows for easy comparison of different statistical analyses </li> <li> Coverage of important aspects of research design throughout the text, such as the "correlation is not causality" principle </li> <li> Updated and annotated SPSS output at the end of each chapter with step-by-step instructions </li> <li> Updated examples and exercises </li> <li> An expanded website, at www.wiley.com/go/welkowitz, with test bank, chapter quizzes, and PowerPoint slides for instructors, as well as a second website for students with additional basic math coverage, math review exercises, a study guide, a set of additional SPSS exercises, and more downloadable data sets </li> </ul>

Introductory Statistics for the Behavioral Sciences

Science & Math

Welkowitz, Joan

Lea, R. Brooke

Mathematics

John Wiley&Sons, Inc.

Master the essential statistical skills used in social and behavioral sciences Essentials of Statistics for the Social and Behavioral Sciences distills the overwhelming amount of material covered in introductory statistics courses into a handy, practical resource for students and professionals. This accessible guide covers basic to advanced concepts in a clear, concrete, and readable style. Essentials of Statistics for the Social and Behavioral Sciences guides you to a better understanding of basic concepts of statistical methods. Numerous practical tips are presented for selecting appropriate statistical procedures. In addition, this useful guide demonstrates how to evaluate and interpret statistical data, provides numerous formulas for calculating statistics from tables of summary statistics, and offers a variety of worked examples. As part of the Essentials of Behavioral Science series, this book offers a thorough review of the most relevant statistical concepts and techniques that will arm you with the tools you'll need for knowledgeable, informed practice. Each concise chapter features numerous callout boxes highlighting key concepts, bulleted points, and extensive illustrative material, as well as "Test Yourself" questions that help you gauge and reinforce your grasp of the information covered.

Essentials of Statistics for the Social and Behavioral Sciences

A comprehensive statistics text for graduate students 
Explaining Psychological Statistics, Second Edition successfully bridges the gap between statistics and research methods courses by incorporating research methods throughout the text. In a clear and engaging manner, this comprehensive text covers both introductory and advanced topics in statistics, including the concepts (and limitations) of hypothesis testing; linear correlation and regression; the t-test and matched t-test; basic analysis of variance in one- and two-way designs; and repeated measures ANOVA.This new edition also features: <ul>
<li>Multiple regression, the regression approach to one- and two-way ANOVA, and ANCOVA</li> <li>Advanced topics, such as the intraclass correlation, the analysis of Latin-square designs, and the analysis of trend components</li> <li>Relevant research designs for numerous areas of psychological research</li> </ul>

Explaining Psychological Statistics

Cohen's Explaining Psychological Statistics Textbook

Explaining Psychological Statistics 2nd Edition with Research Methods Psychology and Student Survey Set

A comprehensive and user-friendly introduction to statistics-now revised and updated Introductory Statistics for the Behavioral Sciences has had a long and successful history and is a popular and well-respected statistics text. Now in its sixth edition, the text has been thoroughly revised to present all the topics students in the behavioral sciences need in a uniquely accessible format that aids in the comprehension and implementation of the statistical analyses most commonly used in the behavioral sciences. Using a continuous narrative that explains statistics and tracks a common data set throughout, the authors have developed an innovative approach that makes the material unintimidating and memorable, providing a framework that connects all of the topics in the text and allows for easy comparison of different statistical analyses. New features in this Sixth Edition include: * Different aspects of a common data set are used to illustrate the various statistical methods throughout the text, with an emphasis on drawing connections between seemingly disparate statistical procedures and formulas * Computer exercises based on the same large data set and relevant to that chapter's content. The data set can be analyzed by any available statistical software * New "Bridge to SPSS" sections at the end of each chapter explain, for those using this very popular statistical package, how to perform that chapter's statistical procedures by computer, and how to translate the output from SPSS * New chapters on multiple comparisons and repeated-measures ANOVA

Ewen, Robert B.

Brooks/Cole Pub. Co.

This book is written for the small business, professional practitioners, and those who work in the advertising field. Chock-full of real life examples, it provides the reader with a guide to avoiding the most frequently made mistakes in advertising. It covers everything from how to select and work with advertising counselors to evaluating which media to use, and when, to how you can "out advertise" the competition – even if you can’t outspend them. In addition to strategies for your creative and media campaigns, the book addresses the most critical item of all – how to effectively measure the success of your advertising.

Ten Ways to Screw Up an Ad Campaign

Business & Money

Marketing & Sales

AuthorHouse

Praise for the previous edition of Explaining Psychological Statistics "I teach a master's level, one-semester statistics course, and it is a challenge to find a textbook that is at the right level. Barry Cohen's book is the best one I have found. . . . I like the fact that the chapters have different sections that allow the professor to decide how much depth of coverage to include in his/her course. . . . This is a strong and improved edition of an already good book." ―Karen Caplovitz Barrett, PhD, Professor, and Assistant Department Head of Human Development and Family Studies, Colorado State University "The quality is uniformly good. . . . This is not the first statistics text I have read but it is one of the best." ―Michael Dosch, PhD, MS, CRNA, Associate Professor and Chair, Nurse Anesthesia, University of Detroit Mercy A clear and accessible statistics text― now fully updated and revised Now with a new chapter showing students how to apply the right test in the right way to yield the most accurate and true result, Explaining Psychological Statistics, Fourth Edition offers students an engaging introduction to the field. Presenting the material in a logically flowing, non-intimidating way, this comprehensive text covers both introductory and advanced topics in statistics, from the basic concepts (and limitations) of null hypothesis testing to mixed-design ANOVA and multiple regression. The Fourth Edition covers: <ul>
<li>Basic statistical procedures</li> <li>Frequency tables, graphs, and distributions</li> <li>Measures of central tendency and variability</li> <li>One- and two-sample hypothesis tests</li> <li>Hypothesis testing</li> <li>Interval estimation and the t distribution</li> </ul>

See the best price to sell, buy, or rent books by Cohen, Barry H.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Cohen, Barry H.

See the best price to sell, buy, or rent books by Cohen, Barry H.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Explaining Psychological Statistics, 3rd Edition

Essentials of Behavioral Science, 2-Volume Set

Introductory Statistics for the Behavioral Sciences

Essentials of Statistics for the Social and Behavioral Sciences

Explaining Psychological Statistics

Explaining Psychological Statistics 2nd Edition with Research Methods Psychology and Student Survey Set

Introductory Statistics for the Behavioral Sciences

Explaining Psychological Statistics

Ten Ways to Screw Up an Ad Campaign

Explaining Psychological Statistics