- Latest U.S. Census Bureau breakdowns by country of origin, geography, socio-economic factors, language usage, and other important household information - Detailed examinations of the top ten Hispanic markets in the U.S. - Overview of Hispanic population growth - Cultural factors businesses need to understand, such as bilingualism, language preference, acculturation, and assimilation - Authoritative analysis of market trends and considerations for the future - The ten big mistakes to avoid when approaching the market

Latino Boom! What Every Business Needs To Know About The U.s. Hispanic Market: How Ibm, Motorola And Honda Supply Management Deliver Real Money, Real Savings, Real Profits

Business & Money

Chiqui Cartagena

Marketing & Sales

Reed Press

See the best price to sell, buy, or rent books by Chiqui Cartagena. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Chiqui Cartagena

See the best price to sell, buy, or rent books by Chiqui Cartagena. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Latino Boom! What Every Business Needs To Know About The U.s. Hispanic Market: How Ibm, Motorola And Honda Supply Management Deliver Real Money, Real Savings, Real Profits