Continuing an account that began with The Tracker, Brown discusses his adventures in the wilderness, detailing how the year he spent living alone in the woods with nothing but a knife was a path to self-discovery

The Search: The Continuing Story of the Tracker

Brown, Tom

Sports & Outdoors

Prentice Hall Direct

The best ideas from 40 of the world's most important business thinkers--all in one book! Provides new interviews with leaders in every area of business, from marketing to strategy, organization to leadership. Offers profound, actionable insight for every manager, in every business.

Business Minds: Connect with the World's Greatest Management Thinkers

Business & Money

Dearlove, Des

Crainer, Stuart

Rodrigues, Jorge Nascimento

Nascimento, Jorge

Management & Leadership

Financial Times Management

In Brown/Suter/Churchill's BASIC MARKETING RESEARCH, 10th Edition, you will learn how to convert marketplace data into actionable marketing information using the two dominant approaches, behavioral data that exists and customer insights gathered for a specific purpose, and how interactions in the research process give managers and researchers confidence in the result. BASIC MARKETING RESEARCH's easy-to-read writing style helps you see the research process from the perspectives of researchers who gather information and marketing managers who use it and helps you apply your market research skills in experiential learning activities.

Basic Marketing Research: Customer Insights and Managerial Action

Suter, Tracy

Churchill, Gilbert

Marketing & Sales

Cengage Learning'

About the Author\nTom J. Brown is Head, School of Marketing and International Business, and Noble Foundation Chair in Marketing Strategy in the Spears School of Business at Oklahoma State University. He received his Ph.D. from the University of Wisconsin-Madison. Dr. Brown teaches marketing research and has supervised hundreds of student research projects for industry clients ranging from not-for-profit service organizations to Fortune 500 companies. Dr. Brown is a past recipient of the Sheth Foundation Best Paper Award in the Journal of the Academy of Marketing Science. In addition, he received a Richard D. Irwin Foundation Doctoral Dissertation Fellowship while at the University of Wisconsin, the Kenneth D. and Leitner Greiner Teaching Award, and the Regents Distinguished Research Award, both at Oklahoma State University. Dr. Brown was also recognized as an International Research Fellow at the University of Oxford for his work on corporate reputation. Dr. Brown's articles have appeared in the Journal of Marketing Research, Journal of Marketing, Journal of Consumer Research, Journal of Applied Psychology, Journal of Service Research, Journal of the Academy of Marketing Science, Journal of Retailing and Journal of Business Ethics, among others. He serves on the editorial review board for the Journal of the Academy of Marketing Science and is an associate editor with the Journal of Service Research. His current research interests focus on organizational frontline research (e.g., customer orientation and influences on frontline employees). He is co-founder of the Corporate Associations/Identity Research Group and the Organizational Frontlines Research Symposia series. He is active in the American Marketing Association, having co-chaired multiple international conferences and the AMA/Sheth Doctoral Consortium, and served as president of the AMA Academic Council.\nTracy A. Suter is Department Chair, Department of Marketing and Management, at the University of Central Arkansas. He received his Ph.D. from the University of Arkansas. He served as a faculty member in the Department of Marketing and School of Entrepreneurship at Oklahoma State University, among other institutions. Dr. Suter teaches a wide range of courses emphasizing marketing research and business-focused creativity and innovation. Each semester, undergraduate marketing research students complete real-world research projects for area for-profit and not-for-profit firms under his guidance. Completed service-learning projects now number in the hundreds. Dr. Suter's research interests include public policy, the use of innovative technologies in marketing and entrepreneurship and consumer-to-consumer communities. He has published in journals such as the Journal of Business Research, Journal of Public Policy & Marketing and Journal of Retailing, among many others. He also served on several academic journal editorial review boards and is a frequent reviewer for other journals and conferences. Dr. Suter has held endowed chairs in honor of David and Leslie Lawson and Daniel White Jordan during his time in Oklahoma. He has received numerous awards for both research and teaching activities, including the University of Arkansas Award for Excellence in Teaching, the Sherwin-Williams Distinguished Teaching Competition Award given by the Society for Marketing Advances and the Kenneth D. and Leitner Greiner Outstanding Teaching, Regents Distinguished Teaching, and President's Outstanding Faculty Awards, all at Oklahoma State University. Dr. Suter is frequently asked to speak to doctoral students and other academic groups about teaching excellence.\nA recognized leader in the field of marketing research, Gilbert A. Churchill, Jr., joined the University of Wisconsin faculty after receiving his D.B.A. from Indiana University in 1966. Dr. Churchill was named Distinguished Marketing Educator by the American Marketing Association in 1986, the second individual so honored. This lifetime ac

Basic Marketing Research: Customer Insights and Managerial Action, Loose-leaf Version

Focuses on a twentieth-century frontiersman initiated into the secrets of the trail by an old Apache tracker, recounting his tracking adventures in New Jersey's Pine Barrens, the Grand Tetons, the Dakota Badlands, the Grand Canyon, and Death Valley

The Tracker

Biographies & Memoirs

Memoirs

BERKLEY

Cover is tanned on spine and edges.

Tom Brown's Field Guide to Wilderness Survival

Literature & Fiction

Genre Fiction

Berkley Trade

Utilizing the ancient lore of Native Americans, Tom Brown passes on a timeless tradition that connects humankind to Earth. This unique volume teaches us the basics of sight, smell, and taste; it shows us how to become one with nature, and how to receive all the signs and signals of the multitude of living creatures with whom we share the beauty and bounty of the wilderness.
* How to restore to our senses all the amazing powers stolen away by civilization * How to move as silently as the Native American scouts * How to spot and identify the tracks of a vast variety of animals * How to find humas lost in the wilderness

Tom Brown's Field Guide to Nature Observation and Tracking

Science & Math

Nature & Ecology

Focuses on a twentieth-century frontiersman initiated into the secrets of the trail by an old Apache tracker, recounting his tracking adventures in New Jersey's Pine Barrens, the Grand Tetons, the Dakota Badlands, the Grand Canyon, and Death Valley

In the fourth book in his bestselling survival series, master tracker and outdoorsman Tom Brown, Jr. goes beyond survival and unlocks his personal storehouse of experience to share the secrets of adaptation, the single most important survival skill.
Includes details on: 
How to construct your own superbly functional "Earthshelter" in any environment, in any season, with any materials 
How to make your own tools, weapons, furniture, clothing, utensils, even works of art, from materials plentiful in the wilderness 
How to use the plants, animals, and earth around you to nurture you both physically and spiritually, as so-called "primitive peoples" have done since the dawn of time.

Tom Brown's Field Guide to Living With the Earth

See the best price to sell, buy, or rent books by Brown, Tom. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Brown, Tom

See the best price to sell, buy, or rent books by Brown, Tom. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

The Search: The Continuing Story of the Tracker

Business Minds: Connect with the World's Greatest Management Thinkers

Basic Marketing Research: Customer Insights and Managerial Action

Basic Marketing Research: Customer Insights and Managerial Action, Loose-leaf Version

The Tracker

The Tracker

Tom Brown's Field Guide to Wilderness Survival

Tom Brown's Field Guide to Nature Observation and Tracking

The Tracker

Tom Brown's Field Guide to Living With the Earth