Strategic Technology Management

Presents guidelines by which a company can gain a competitive advantage by accurately forecasting, planning, and implementing new technology. Focusing on rapid changes in core technologies, discusses a range of topics that include formulating technology strategy, the role of standards, technical product management, and marketing new technological products and services. Cites several historical examples to show how the principles can be applied. Annotation copyright Book News, Inc. Portland, Or.

Business & Money

Betz, Frederick

Management & Leadership

McGraw=Hill

Science & Math

Technology

This comprehensive book offers engineers, managers, and planners all of the tools they need to anticipate and create technology strategies by forecasting technological change, formulating technology plans, and implementing R&D into new product development. Complete coverage of technological systems and products, the role of standards in technology, and much more is also given. All methods are clearly illustrated through a number of insightful case histories.

Strategic Technology Management, Special Reprint Edition

Reference

Managing Technology: Competing Through New Ventures, Innovation, and Corporate Research

PRENTICE/HALL

Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Also included is a wider discussion of how science and technology interact with the global economy.

Managing Technological Innovation: Competitive Advantage from Change

Wiley-Interscience

Linking Science and Technology to Economic Goals Within An Organization The growing service economy, the information superhighway, corporate reengineering—these are just a few of the major trends that have emerged in the decade since Frederick Betz published the seminal work on management of technology (MOT). In this new volume, Betz addresses these and many other important factors that have arisen from technological innovation and continue to influence the way technology is managed. Citing numerous case studies that illustrate the most successful approaches and analyzing those that did not succeed, Betz addresses basic concerns such as the ways in which technological innovation occurs and the concepts and techniques through which it can best be managed. He moves on to more specific challenges, such as the need to manage advances in software-based service technologies and the integration of service and manufacturing technologies. These issues are linked with the need to integrate organizational change with technological change and to use new technological tools to manage the new technologies. In this remarkable new volume, Frederick Betz: 
<ul>
<li>Addresses industrial technology issues from two different perspectives: management concepts and technical concepts</li> <li>Distinguishes between the technology management needs of government and industry</li> <li>Provides a contemporary overview of MOT from one of its original creators</li> <li>Clarifies complex issues and helps the reader visualize future MOT problems</li> <li>Describes economic development in the historical context of scientific change</li> </ul> MOT is the crossroads at which technology strategy meets business strategy to create new business opportunities. Managing Technological Innovation helps managers and engineers to nurture and direct that creative potential to meet the evolving needs of industry and government alike.

Managing Technological Innovation: Competitive Advantage from Change (Wiley Series in Engineering and Technology Management)

Management of technology (MOT) is the crossroads at which technological strategy meets business strategy to create new business opportunities. Managing Technological Innovation introduces technology management and illustrates the importance of managing information technologies, as well as how MOT is carried out with today’s physical, biological, and information technologies. New material for this edition examines the ethical side of technology to address advances made in biotechnology and human genome research.

A modern theory of executive strategy for the information age The information revolution has radically transformed virtually every aspect of business today. Yet, no book has fully addressed its impact on strategic management-until now. In Executive Strategy: Strategic Management and Information Technology, Frederick Betz builds on his pioneering work concerning the management of technical innovation to explore the powerful relationship between traditional strategic management and today's computer and communications technologies. By adapting established strategy-related concepts and processes to the strategic management challenges faced by companies in the information age, this book offers readers the background they need to guide processes ranging from the creation of strategic business models and the development of comprehensive planning scenarios to the strategic management of business diversification and the formulation of information strategy. Concepts are developed with a survey of the older business literature on strategy and the newer information strategy literature, and illustrated by a wealth of new technology and e-commerce-related case studies. The case studies, presented in the book and on its accompanying Web site (www.execstrat.com), are drawn from leading companies such as Apple Computer, Pixar, AOL Time Warner, and Amazon.com. From the Internet and e-commerce to the role of computer-aided tools such as inventory control and project management software, the world of information technology is filled with innovations that have crucial ramifications for the strategic management of every business. This book equips present and future engineering and business professionals with the road map they need to help steer the modern organization skillfully through the twists and turns of this new and exciting business landscape.

Executive Strategy: Strategic Management and Information Technology

wiley

This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions that are true to the original work.

A First German Book: After The Direct Method

Literature & Fiction

Price, William R.

History & Criticism

Kessinger Publishing, LLC

In 1988 when Higher Education in Partnership with Industry was published by Jossey-Bass (now part of Wiley), university-business partnerships were moving well beyond land grant campuses to varied college and university settings. This was among the first book-length works on the subject. Currently, academe is being redefined against its will by world-wide recession and efforts in the political sphere to balance budgets rather than invest in education and research. Disruptive technologies and a shift to an information management-based economy have emerged at a time of deep cuts in state funding of higher education and reduced federal investment in university-based research. As a result, ever-closer ties with business and industry may be needed for some institutions to thrive. Balancing needs for institutional support, research funding, and curricula that prepare students to be employed in a tough economy with the traditional goals and values of academe is no easy task. With government, business and industry, and students demanding that curricula focus on the so-called STEM subjects—science, technology, engineering, and math--academe is under enormous pressure to soften its core commitment to general education and the liberal arts. In the book, Powers and Powers address the benefits of cooperation between higher education and industry; cooperative approaches to education and research; examples of innovative alliances; creation of successful partnerships; reconciliation of differing needs of academe and industry; establishment of sound contracts and oversight procedures; and future challenges for educational alliances. The book also includes valuable chapters on Partnerships for Training by Carol B. Aslanian, then of the College Board, and Organizing and Operating a Cooperative Research Center by Frederick Betz, then of the National Science Foundation.

Higher Education in Partnership with Industry

Powers, David R.

Powers, Mary F.

Aslanian, Carol B.

Economics

Whidbey Publishing

See the best price to sell, buy, or rent books by Betz, Frederick. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Betz, Frederick

See the best price to sell, buy, or rent books by Betz, Frederick. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Strategic Technology Management

Strategic Technology Management

Strategic Technology Management, Special Reprint Edition

Managing Technology: Competing Through New Ventures, Innovation, and Corporate Research

Managing Technological Innovation: Competitive Advantage from Change

Managing Technological Innovation: Competitive Advantage from Change (Wiley Series in Engineering and Technology Management)

Managing Technological Innovation: Competitive Advantage from Change

Executive Strategy: Strategic Management and Information Technology

A First German Book: After The Direct Method

Higher Education in Partnership with Industry