Coverage of global markets, new technologies, multiculturalism, and the latest news about public relations in action make this dynamic text the cutting-edge choice for public relations courses. In a personal and jargon-free style, this text presents and explains the fundamental tools of public relations practice, providing a multi-disciplinary understanding of the emerging trends within the field, with spotlights on people and issues of interest to students.

Public Relations: The Profession and the Practice (Int'l Ed)

Baskin Heiman Toth Lattimore

Mc Graw Hill Education (Uk)

See the best price to sell, buy, or rent books by Baskin Heiman Toth Lattimore. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Baskin Heiman Toth Lattimore

See the best price to sell, buy, or rent books by Baskin Heiman Toth Lattimore. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Public Relations: The Profession and the Practice (Int'l Ed)