Book by Baker, Michael John, Hart, Susan J., Hart, Susan, Baker, Michael

Product Management/Marketing

Business & Money

Hart, Susan

BAKER, MICHAEL

Baker, Michael John

Hart, Susan J.

Management & Leadership

PRENTICE/HALL

This biography of Radclyffe Hall, the woman who broke the literary taboo against lesbianism with the 1928 publication of "The Well of Loneliness," is based in part on the previously unavailable diaries and letters of her two female lovers

Our three selves: the life of Radclyffe Hall

Literature & Fiction

William Morrow and Company, Inc.

Parallel to the continuing growth of interest in marketing has developed a concern for the history of marketing thought and for the evolution of marketing theory. This concern is mirrored by the introduction of many courses at both undergraduate and graduate level which address these topics. However, the relevant sources themselves remain difficult to access, especially those that are over fifteen years old.  Gathering together the seminal contributions to the development of the marketing discipline, this multi-volume set combines the best of both the American and European literature on the topic covering a period of over 70 years. The most comprehensive reference work of its kind, this set includes 162 articles charting both the development and the current debates in the field.  The material has been arranged thematically to help navigate the reader through the field, and includes a new introduction and a thorough index, making this set an invaluable reference tool for both academics and practitioners in the field.

Marketing:Crit Persp V3 (Critical Perspectives on Marketing Management)

Marketing & Sales

Routledge

"Keep steadily in view that this Book is ascribed wholly to the produce of a MADMAN. Whereabouts would you say was the deficiency of Intellect? Or depraved taste? If in the whole Book you can find a single evidence of either, mark it and record it against me". It is difficult to imagine a more poignant or disturbing opening to the bizarre and hauntingly beautiful sketchbook diary of Charles Altamont Doyle, father of Arthur Conan Doyle. The time of writing was 1889; the place, the dreary confines of "Sunnyside", as Doyle called it, part of the Montrose Royal Lunatic Asylum in Scotland, where the 57-year-old Doyle, epileptic and ailing, was interned - "imprisoned", as he says, "under the most depressing restrictions". Charles Doyle was to spend the rest of his days in asylums, but the question remains - was he actually mad? Readers may now judge the evidence for themselves, for the diary - long forgotten by the family and auctioned off in a job lot of books in 1955 and not discovered for what it was for 20 more years. Reproduced here in its entirety, Doyle's diary is a wondrous blending of words and watercolor, a collage of fact and fancy featuring exquisitely detailed fairies and birds. At its core, however, is a desperately lonely man, feebly clinging to the last threads of life and struggling to maintain his hold on reality by confronting his fantasies and his fears directly through the medium of his art. Who was Charles Doyle? Why have Arthur's biographers had so little to say about him? What were the circumstances of his decline that finally led his family to institutionalize him? What clues, if any does the diary contain. Michael Baker dons his deerstalker and tells how he left no stone unturned in following a highly elusive trail of clues from London to Edinburgh and finally to Sunnyside itself in attempting to unravel "THE STRANGE AND CURIOUS CASE OF CHARLES ALTAMONT

The Doyle diary: The last great Conan Doyle mystery: With a Holmesian investigation into the strange and curious case of Charles Altamont Doyle

Paddington Press

The mountain and the summer stars: An old tale newly ended;

Gollancz

Our Three Selves: The Life of Radclyffe Hall

This biography of Radclyffe Hall, the woman who broke the literary taboo against lesbianism with the 1928 publication of "The Well of Loneliness," is based in part on the previously unavailable diaries and letters of her two female lovers

Biographies & Memoirs

William Morrow & Co.

Quill (Harper)

The 1920s were a decade of considerable change in London. In public transport terms it was the last complete decade of unfettered competition prior to the creation of the London Passenger Transport Board. There were myriad operators - some large like the tramway network of the London County Council and the bus routes operated by the London General Omnibus Company, with others having only a handful of routes or vehicles. It was an age when the bus started to grow in importance as vast number of army surplus vehicles became available and easily converted and when the growth in suburbs grew ever more important and with this the concomitant rise in commuting to and from central London. It was an age when mass popular entertainment - football and the cinema, for example - became more prevalent, again imposing new strains and stresses on London's public transport. It was in the 1920s that the final great extensions to the city's tramway network occurred and when the Underground network was still developing under the aegis of the private companies that had promoted the lines and had built them. This book really starts the story of London Transport from its very earliest days, adding to a series which is building into the most comprehensive coverage of the capital's transport history. Michael Baker writes in a lively, readable style and the text is enlivened with a selection of nostalgic and atmospheric period photographs and some interesting personal anecdotes.

London Transport in the 1920s

History

Europe

Ian Allan Publishing

Up until the twentieth century, wars were fought on the battlefield; it rarely impacted the civilian population. All this changed with the development of aircraft; suddenly there was an additional dimension to warfare. World War 1 saw the first limited raids on urban areas, but it was World War 2 that forced Britain’s towns and cities onto the front line. While many town and cities suffered severe damage, it was the greater London area that sustained the longest and most damaging onslaught from the early bombing raids of 1940 through to the V1s and V2s of the later years of the war. Central to the viability of the city during the war was London Transport; not only did its Underground stations provide essential additional air raid shelters, but its buses, trains, trams, and trolley buses had to continue to operate throughout the period, despite sustaining vast damage to vehicles and infrastructure. This book tells its fascinating story.

London Transport in the Blitz

Engineering & Transportation

Transportation

Ian Allen Pub

The Marketing Manual is a step-by-step guide to solving your marketing problem. Through questions, practical examples and mini-case studies, this book demonstrates how to prepare your marketing plan. The Marketing Manual addresses the 3 fundamental questions facing the business planner: *where are we now? *where do we want to go? *how do we get there? The workbook elaborates on these essential questions helping you to address your own marketing problem and work through to the preparation of an operational marketing plan. · This is not a theory book but a manual that trains the student in the application of key marketing concepts to solving real marketing problems or completing a degree or diploma level project· Based on a powerful diagrammatic approach backed by exercises (including matrices, self-tests, checklists) and model answers creating a framework for using the 'tools' of analysis· Written by one of the UK's leading marketing academics for his undergraduate and professional students to complete their marketing project course work

The Marketing Manual (Cim Professional.)

See the best price to sell, buy, or rent books by BAKER, MICHAEL. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by BAKER, MICHAEL