Betsy Atkins, former CEO and experienced corporate director has candid and very practical advice for those who serve on the boards of big, complex enterprises. This 2017 third edition collection of her writing on boards includes essays on the mess at United Airlines that led to a viral video of a passenger being dragged off the plane, cyber-security, and the now-legendary "My 16 Days on the HealthSouth Board," with the details of her brief, turbulent stint as a director of a company facing (but not facing up to) massive criminal fraud charges. Atkins discusses problems from an executive trying to bribe a world leader to a marketing VP's porn site, traditional concerns of strategy, CEO compensation and succession, shareholder lawsuits, and up-to-the-minute issues of ESG, cyber-security, and social media.

Behind Boardroom Doors: Lessons of a Corporate Director

Business & Money

Atkins, Betsy

Management & Leadership

Miniver Press

Betsy Atkins is often asked “How can I get on a board?” So after 20+ years in the boardroom and multiple roles in public and private companies she is ready to share her secrets. In this book, she teaches you how to build your own personal brand as well as how to keep yourself relevant and growing. She shares tips on how to make your personal network the most effective (and the most enjoyable.) Betsy covers the best ways to present your skills and credentials in order to get that board interview as well as detailed information on how to prepare for it. But getting that board seat won’t be the end of your journey. Once you are on the board, you’ll want to be the best board member you can, helping your companies grow and prosper so you’ll be able to get that next, even better board seat. For new CEOs and entrepreneurs she covers how to make your board work for you and be a true accelerant for your company; the role of the board, choosing new board members (and getting rid of the bad ones), maximizing your board meetings and building board relationships to ensure success for you as a CEO and for your company. Also included is a collection of articles and learnings from Betsy’s experiences as an operator, board member and advisor to some of America’s largest and most notable public companies. After reading this book, prospective board members will be energized and motivated to create their own personal brand, cultivate it to gain a board seat, be a better board member and CEO and continue to educate on the issues boards are looking at today.

Be Board Ready: The Secrets to Landing a Board Seat and Being a Great Director

NEWTYPE

See the best price to sell, buy, or rent books by Atkins, Betsy. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Atkins, Betsy

See the best price to sell, buy, or rent books by Atkins, Betsy. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Behind Boardroom Doors: Lessons of a Corporate Director

Be Board Ready: The Secrets to Landing a Board Seat and Being a Great Director