Challenges in College Admissions: Report of a Survey of Undergraduate Admissions Policies, Practices, and Procedures

Education & Teaching

American Association of Collegiate Registrars and Admissions Officers

Higher & Continuing Education

Amer Assn of Collegiate Registrars

Strategic Enrollment Management: Cases from the Field

Becoming a Leader in Enrollment Services: A Development Guide for the Higher Education Professional

Schools & Teaching

<p>The use of advanced marketing concepts and techniques is persuasive in contemporary society. These concepts along with their associated tool make it possible for providers of goods and services to formulate and execute plans, the intent of which is to make potential customers - prospective students - aware of the programs, services and benefits available at a particular institution of higher learning. While there are many first rate works that address one of several aspects of marketing in the college or university setting, there does not appear another single authoritative source that interprets basic and advanced marketing techniques within the context of student marketing.</p>

Student Marketing for Colleges and Universities

<p>For 40 years, this publication has been regularly reviewed and updated to share best practices in records management and to provide guidance for developing or revising institutional records retention and disposition schedules. By providing recommendations to assist college and university personnel with the challenging decisions surrounding records management, this guide reaffirms that carefully planned records management and recovery policies and processes serve to protect business critical processes, ensure record security and minimize unplanned downtime.</p>

Student Records Management: Retention, Disposal, and Archive of Student Records

AACRAO

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Books by American Association of Collegiate Registrars and Admissions Officers