How Minds Change: The Surprising Science of Belief, Opinion, and Persuasion

David McRaney

Portfolio

<p>A myth-shattering exploration of the science and the secrets of changing minds faster than we ever thought possible\nWhy do people suddenly join cults? How can you flip someone’s stance on birth control in twenty minutes or less? Why does cultural change sometimes take generations, and sometimes just a few years? In How Minds Change, David McRaney, host of the popular podcast "You Are Not So Smart," explores what’s actually going on when individuals or societies rapidly switch their worldviews, and zeros in on the keys to transforming almost anyone’s thinking.<br />
Scientists now know that facts don’t change minds. Empathy and understanding are crucial to making this transformation. McRaney meets a host of fascinating people who help prove his point, including a former member of the Westboro Baptist Church, and a man who, after making a career out of denying 9/11, came to realize that he was wrong. By explaining the mysterious mechanisms behind personal and cultural shifts like these, How Minds Change provides an arsenal of counterintuitive, powerful new tools we can all use to change the world around us for the better.</p>

How Minds Change: The Science of Belief, Opinion and Persuasion

Science & Math

Behavioral Sciences

Ich denke, also irre ich

Health, Fitness & Dieting

Psychology & Counseling

Aslinda O Kadar Da Akilli Degilsiniz

Pegasus

Por que acreditamos no que acreditamos (Em Portugues do Brasil)

FisicalBook

You Are Not So Smart (Chinese Edition)

Self-Help

Personal Transformation

China Youth Press

An entertaining illumination of the stupid beliefs that make us feel wise, based on the popular blog of the same name.  Whether you’re deciding which smartphone to purchase or which politician to believe, you think you are a rational being whose every decision is based on cool, detached logic. But here’s the truth: You are not so smart. You’re just as deluded as the rest of us—but that’s okay, because being deluded is part of being human. Growing out of David McRaney’s popular blog, You Are Not So Smart reveals that every decision we make, every thought we contemplate, and every emotion we feel comes with a story we tell ourselves to explain them. But often these stories aren’t true. Each short chapter—covering topics such as Learned Helplessness, Selling Out, and the Illusion of Transparency—is like a psychology course with all the boring parts taken out.Bringing together popular science and psychology with humor and wit, You Are Not So Smart is a celebration of our irrational, thoroughly human behavior.

You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, and 46 Other Ways You're Deluding Yourself (Chinese and English Edition)

Humor & Entertainment

Humor

Li Zi Wen Hua

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Books by David McRaney