Strong Woman: Ambition, Grit and a Great Pair of Heels

Karren Brady is now one of the most high-profile business women in the UK following on her success with the BBC Junior Apprentice this summer, and the forthcoming series 6 of The Apprentice where she’ll be Sir Alan Sugar’s right-hand woman judging the contestants. She has been voted Business Woman of the Year twice in the past four years and is a constant feature in many of the high-profile weekly magazines. Karren has spent 16 years as a managing director in the English Premier League – firstly at Birmingham City (where she made her name) and since last year at West Ham United, where she recently sacked the popular manager Gianfranco Zola. This is a strong-minded, talented woman breaking through the glass ceiling of a male-dominated industry, beating the boys at their own game, and she wants to tell you how she did it, and how she plans to stay there. Along the way this will be an extremely enjoyable ride through her career thus far in the footballing and media worlds, providing humorous insights into the type of players, managers, celebrities, and pundits she has had to deal with. The shocking way the majority of Premier League clubs are run, the financial state most of them are in, and the rules she thinks need to be enforced to get back to a healthy state. Allied to this, will be her take on the business world in general, the state of the country’s finances post-credit crunch, and of course her new-found success in the TV world with Sir Alan Sugar, and most recently Sir Phillip Green.

Biographies & Memoirs

Brady, Karren

Professionals & Academics

Harpercollins Pub, Ltd.

Karren Brady defies convention as a directional business woman in a male industry. This is how she does it, and through her experience, her drive and her skills it's a brilliant insight into how you can do it too.

Strong Woman: The Truth About Getting to the Top

HarperCollins, Publishers

Playing to Win is a handbook for women who want to be successful. Karren Brady did it. At 23 she took over as Managing Director of Birmingham City Football Club, becoming the youngest ever female Managing Director of a UK PLC when it floated in 1997. Although the club was the "football equivalent of a rubbish dump" and women were barely even seen on the terraces in the early 90s, Karren Brady persuaded her backers to acquire the club and single-mindedly revolutionised it, clearing the debt, taking Birmingham City into the Premier League and transforming it into a viable business. How did she do it? How did a 23-year-old woman with little previous experience at this level of management walk into a man?s world and achieve such success? In Playing to Win, she reveals her secrets and shares with other women the techniques they can adopt to succeed in their own lives, on their own terms. Her ten motivational rules are self-help classics: ambition, determination, courage, charm, hard work, attitude, humour, confidence, focus and communication. Playing to Win shows women how to grow in each of these areas and achieve the success they dream of. And like all great self-help, her principles apply across all areas of experience - work and personal life. Playing to Win is a handbook for success in any situation. Moving from Karren?s story, how she has transformed a business and maintained a full and stable personal life, to a chapter-by-chapter study of the ten principles successful women need to adopt, Playing to Win is essential reading for women who want to have it all.

Playing to Win: 10 Steps to Achieving Your Goals

Business & Money

Economics

Capstone

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Books by Brady, Karren